Vertical format, with black text on red paper. The title reads: “Achtung! Kollegen! Arbeitsbrüder!” (“Attention! Colleagues! Working brothers!”) and is reinforced by the sentence: “The market assistants and fledgling workers in the Leipzig book trade are involved in a difficult struggle for a one-pfennig raise. The business owners, mostly very rich millionaires, have rejected this legitimate demand”. Further down, in highlighted bold print: “Take a stand against this disgraceful impertinence and steer clear of these companies”.